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MapCreator

MapCreator provides cartographic software worldwide. Full-service mapping software for every cartographic production for many different companies. The MapCreator software is successfully used by Cartographic Publishers, Directory Publishers and Direct Marketing related companies.

For further information please call Softwair UK 01507 607727

Maps on Demand

MapCreator produces digital maps, route maps and aerial photographs for use in promotional material and on websites by means of Maps On Demand (MOD): an ideal means of communication and providing information! In this way, MOD offers DM companies a major opportunity to distinguish themselves with direct mail by incorporating location maps and aerial photographs that show the uniquely individual location of the customer.

 

What does Maps On Demand offer?

Maps On Demand offers (DM) companies the possibility to produce location maps, route maps and aerial photographs in large print runs based on postcode/building number combinations and/or street and town names. Besides showing the address and the addressee’s name, an automatically generated mailshot can now even contain a map of the exact location at several places in the mailshot.
There is nothing better than reading your own name and address in combination with a map showing your actual location. The recipient feels "personally" addressed and is more inclined to read the mailshot. In general, it can be said that the more personal the mailshot, the better the result!
 

MOD offers you:

  • High-resolution maps and aerial photographs
    300 DPI maximum quality for European maps (excellent for printed matter)
  • Various zoom levels
    From country down to street level
  • Fast delivery
    This can vary from 24 hours to a few days, depending on the number of maps required
  • Large quantities in a single delivery
    Varies from hundreds to millions of maps
If you really want to create an impact with your direct mail, then using MOD maps is a unique and very different way to do so. With the help of Maps On Demand maps and aerial photographs, you can get in touch with existing and potential customers in a very personal way that is highly identifiable for the recipient. MOD offers virtually unlimited creative possibilities within this uniquely selective, location-linked approach. Some of the benefits are:
  • Inclusion of the location symbol in a creative way
  • A choice of different map material and aerial photographs
  • A choice of different zoom levels
  • A choice of different types of map: route maps, destination maps or location maps
Naturally, the final result appeals to the imagination. There is no end to the orders that can be executed and produced using our maps and aerial photographs for a very diverse group of customers. Each location is unique and so is each project. We have selected just a few very special examples of appealing customers for you below.
 

The most important benefits of Maps On Demand:

  • Fast delivery of large numbers of top-quality maps and aerial photographs
  • Dozens of creative possibilities for direct mail
  • Create a big impact by identifying your location and surroundings
Mapping and location-based services are playing an increasingly important role in the local search process. Maps and directions are no longer optional for displaying local information. User experiences are becoming increasingly rich, in terms of both functionality and relevant contextual information, such as nearby transport links, gas stations, car parks and ATMs.
 
The MapCreator solution enables directory publishers to produce and publish advertisers’ exact location on personalised maps and city maps in their directories and start generating profit immediately. It is proven that directory publisher’s customers are willing to pay extra for this. (Example: Truvo Nederland BV)  
 

Profitable solution, now and in the future

MapCreator offers a profitable solution both now and in the future. Increase directory value and start generating profit immediately. MapCreator also upgrades the validated location component in the publisher’s database for future use with interfaced automotive and personal navigation systems.
 

More directory value, more profit!

MapCreator offers directory publishers the opportunity to expand their product service portfolio or enhance their existing products with increased value added map-functions. Adding rich mapping services and searches to your directories contributes to increased audience size, frequency of visits, and visit stickiness, all of which impact advertisers' ROI, as well as driving more customers to advertisers' physical locations. This powerful combination serves to attract more advertisers to your directories, thereby boosting advertising rates, revenue and ultimately, profits.
 

Collect and maintain precise customer-location data

The MapCreator software offers a client solution for easy collection and maintenance of precise customer-location data. With the MapCreator Location Editor, directory publishers (or even the advertiser) can pin-point the exact location themselves, making the Map4Ads mini-maps extremely accurate and reliable. Advertisers can even point out were best to park or the nearest public transport stop.
 

Create a validated database

The new collected location-data will be stored in a database that is “dedicated to the Publisher”. The customized maps can be used as mini-maps in the printed directory or as location-based web maps. By gathering your advertisers’ input through the location editor you’ll create a validated database which is unique. Unlike user-generated databases like Google, you can provide un-shared validated information. This can be used as a unique selling point (USP).
 

Publish in printed directories: Maps4Ads

The Maps4Ads software enables print directory publishers to automatically generate their own mini-maps direct from mapping data. Maps4Ads is a highly automated (mini)map production process which enables your DTP department to produce mini-maps themselves. These mini-maps communicate the exact location of the advertiser and how to get there far better than any text-based directions.
 

 
 

Map production is no longer time consuming

In many instances, the production of cartographic products remains labour-intensive work. Creating and keeping these cartographic products up to date involves a lot of time and effort. Those days are over.
 

Navteq data

The world‘s infrastructure is constantly changing and a lot of time and money is spent keeping cartographic databases up to date. Perhaps this is the case in your organisation as well. Probably while globally operating suppliers of digital cartographic data, such as Navteq, are doing the same thing at the same time. This data is specially developed for navigation systems or GIS applications. It can also be used as a source for the production of map products, both for digital products and print products. The MapCreator software suite uses Navteq data as its source, bringing coverage of the entire western world (including Europe, USA and Australia), and to an increasing extent parts of Asia, within reach. Just imagine having unlimited coverage! Making maps of Italian towns and villages without diffi culty in London, and vice versa.
 

The perfect match: MapCreator and Navteq

Use MapCreator and Navteq to expand your portfolio easily and to your advantage, or to update your current maps simply and quickly. One press of a button is all it takes to produce your products, just as you want them and ready to print. Since the output is in EPS format, you can also choose to process your product further in a graphics environment (Adobe Illustrator, Adobe InDesign, Freehand, etc.). Any cartographic product can be made with MapCreator, from large to small map-scale productions, and in quantity as a print run. All in the style and quality you are accustomed to. Whether a folded or fl at map, an atlas or a special product, this software makes everything possible at the fl ick of a wrist! MapCreator now lets you create cartographic fi les in minimum time with perfect results! In addition to Navteq, the MapCreator software suite can also produce maps and map books based on Tele Atlas or your shape data.
 

Process Automation

The MapCreator software suite offers you a solution that will save you lots of time and effort. Cartographic production software that offers an ideal production environment for the rapid defi nition and automatic generation of high-quality cartographic output from a geographical database environment. This output can be used for any cartographic product you desire: from street-level maps and atlases to road maps, MapCreator now lets you create cartographic fi les in the shortest time possible with perfect results every time!
 

New edition? Just reload the updated database!

You only have to load the map or map book definition created previously in MapCreator to make an up-todate version of your product. This lets you bring your up-to-date cartographic products to market quickly and simply and keeps you one step ahead of the competition. Enlarging or reducing your product’s scale or coverage? MapCreator does this for you in a minute.
 

Automatically generated street name, place name and POI/land use indexes

MapCreator automatically generates street name, place name or POI/land use indexes and the basis for a legend. All with minimum effort and in the shortest possible time.
 

Proven technology

MapCreator has already proven its benefits in practice. The cartography and related indexes for European and various American street level maps and street level atlases have been generated from scratch to print ready in record times using the MapCreator software. MapCreator lets you generate high-quality map and atlas products with a high degree of automation, saving you lots of precious time!
 

Customised package licence for every type of user

MapCreator is a full-service software solution for every cartographic business in the world. Whether producing simple maps, special products or detailed atlases, MapCreator offers a package licence for every type of user.
 

Pricing

MapCreator can be at your disposal starting with a “light user” licence for just £4000 per year. The Navteq data comes with MapCreator and the costs are starting from 99p per printed atlas or 69p per printed map.*
 
So there’s no Minimum Annual License Fee for Navteq data!
 
* 2008 pricing Navteq USA data.
  For other Navteq regions pricing information please contact Softwair UK on 01507 607727

Case 1: Dutch Cartographic Publisher implements MapCreator and Navteq.

before MapCreator with MapCreator
Street-level City Atlases
(100 titles)
 
 224 Hours 40 Hours *
Street-level County Atlases
(12 titles)
 
 1920 Hours 55 Hours *
City Maps
(450 titles)
 
 90 Hours 10 Hours *
Customised map productions
(500+) Production department
 
 35 FTE
 
 3 FTE
 
* map pages, index pages and additional text pages.
 

ECONOMICS BEFORE MAPCREATOR

  • Decreasing volumes per product (article)
  • Less selling space in stores, fewer stores available and articles sold less quickly
  • Increasing production costs (labour, printing, stock)
  • Losing money

ECONOMICS WITH MAPCREATOR

  • Extremely decreased production costs
  • Able to offer better deal to distribution partners
  • Regained the selling space in stores
  • Gained a bigger market share
  • Stabilised sales volumes per product (article)
  • Regained healthy profis sper sold article
  • Regained market leader position
  • Making money

Case 2: Cartographic Publisher in the USA produces a Street-level Atlas with MapCreator/Navteq

The Cartographic Publisher did not have the database for this product, which was new to them. The Publisher:
  • Ordered MapCreator and the required Navteq data.
  • Designed their MapStyle in MapDesign (MapCreator component)
  • Defined the book coverage in MapDefine (MapCreator component)
MapCreator calculated the over 250 map pages and the index pages in 5 hours. After 10 hours of manual checking the cartographic department declared the map and book pages ready to print.


From scratch to ready to print and sell Streetlevel Atlas with added cover and text pages in 40 hours 

Map large areas quickly and easily, at various zoom levels

Learn about the fully automated high-speed map generating possibilities offered by MapComposer from MapCreator.
 
Create geo-referenced map material of a region, country or continent super fast for use in various applications, such as:
  • GIS systems
  • Internet applications, e.g. route planners and geo-services
  • Visual basis for vector data and/or centroid data.
  • Track & Trace, Location Based Services
Generate fully automated map data of (very) large areas at various zoom levels in the style you want (MapStyle). Also make fully automated arrangements of tiles and raster vector files.
 

MapComposer and Navteq or Tele-Atlas data - a perfect match.

MapComposer uses Navteq or TeleAtlas data as source data. This brings coverage of the entire western world and increasingly large parts of Asia within reach.
 

MapComposer key features

  • Fully automatic production of raster files from a geographical database
  • Seamless alignment of map tiles of large to very large areas
  • Freely adjustable number of zoom levels with each a unique MapStyle
  • Territory is divided into separately geo-referenced map files (tiles) in the required format Output includes PNG/TIF with geo-reference options such as TAB and TFW
  • Very fast, thanks to distributed processing possibilities (DistService)
  • Define and create the ideal cartographic base for each application
  • Various rastering options available
 
For further information please call Softwair UK 01507 607727